High rise, mid-density, elevated platform, surface-parked garden style--these are all project types we've completed hundreds of (and counting).  Regardless of our project count, we never take the "been there, done that" approach.  While we rely heavily on our extensive experience, we conceptually approach each new project as something new and unique--no "cutting and pasting".  In fact, we keep a written "lessons learned" manual that we add to after each and every project (even though at this point many of the "lessons" may be uncommonly subtle, they are lessons nonethless and are not forgotten).